During the holidays the retail customers expendable income points more towards holiday spending and travel expenses. They also are in the home and kitchen more and tend not to disturb this space. This shrinks the market and the available audience to market too. The best ways to combat this is with increased perceived value, budget, and efficiency in the sales process.
1. Work only on Qualified Opportunities – most sales executives work on unqualified sales opportunities because they do not have enough qualified sales opportunities..
- Field new leads but focus on customers that are engaged, that are moving through the sales process faster.
- Ensure that these customers have more of your attention.
2. Accelerate Your Sales Process with Your Website – a buyer-driven website should guide every prospect through the buying process, educate and create preference for your solution and services.
- We already do this for you. New promotional incentives during the holiday season can help you keep the phone ringing with the most opportunities possible.
3. Initiate Offers that Engage Your Buyer Early – we will review offers that engage your buyer early so that you can convert into a sale early.
- We do this with the promotional strategy and by adding new incentives to ensure that you are perceived to be the best solution for the customer that is ready to buy now.
FireUps® is the granite and natural stone installers source for instant exposure to local and national markets with strategically Targeted Online Marketing Campaigns and proven Web exposure. FireUps provides local online marketing services for the small to medium sized granite surface installers with a focus on the proven results that will increase your bottom line. Our teams expertise in direct to consumer marketing is second to none, and we want to share how we can help ensure your business is found by the pro-active customer who is searching for counter tops made from granite, stone, marble or other stone surfaces. Just the niche product or services you provide!
FireUps® will put your counter top product, installation service and surface remodeling company on the virtual map and generate a buzz that you could never have imagined. We focus on maximizing your return on investment through a clear understanding of your business objectives and by translating your value proposition to your customers! If you want to do more counter top installations tomorrow,
partner with FireUps® TODAY! 603 617 3877