The Holiday Blues for the home reno market.
This is a tough time of year - no doubt about it for the home renovation contractor.
Do I keep the pressure on and keep advertising or do I pull out and go again in january?
Many schools of thought here.
If you stay on you will reap the benefits of the consistent exposure and your january should be more fruitful. Cherish the contact that you make during this time as they may not be ready to pull the trigger now but they will come back around to you.
Hold off on the price slashing but add ons tend to increase the over all value and can put some contracts in your pocket.
People typically do not want to renovate in the midst of the holiday season but this can be the time to make the right impression with you marketing as they may be having more idol time and spending more time in that inadequate kitchen.
Its your call on what to do but our recommendation is to stay the course and reap the rewards come the new year.
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