Granite Countertop Estimator for your Website
Increase your conversion rate on your current Website Marketing up to 300% or more!
ICE
™- Instant Countertop Estimator
The instant estimator is a very
powerful website application that can help you convert more website visitors
with your current online marketing efforts. ICE integrates into your website,
Blog or Social media website by simply placing a link.
We build all the technology into the
link so that you can easily customize the presentation to fit your needs.
How
does it work?
Basically you have a few parameters
that you can adjust to ensure that the estimator is accurate to your current
offers. You make these changes right in the link that you are provided so you
can adjust them at any time.
You see that the link has some
parameter for customization
Name
|
VALUE
|
REQUIRED
|
Description
|
ext
|
on
|
YES
|
This
tells us that you are using the estimator from an external website
|
client
|
1000
|
YES
|
defines
the partner and routes the estimate to the proper account
|
color
|
Uba Tuba
|
NO
|
can
define the color selected for the estimator lest say you set a price based on
colors on your website that can be captured here.
|
offer
|
39.99
|
NO
|
Price
point for the estimator to run on. If not set we use our 3 default price
points
|
edge
|
19.50
|
NO
|
if
you charge extra for edging you can define the price here by linear foot
|
salestax
|
6.5
|
NO
|
to
make the estimate more accurate you may predefine the sales tax
|
bgcolor
|
white
|
NO
|
For
branding you may set a background color to reflect your websites look and
feel
|
textcolor
|
white
|
NO
|
For
branding you may set a text color to reflect your websites look and feel
(keep in mind we put a black transparnet overlay to ensure that the text is
readable so white is commonly selected)
|
logo
|
http://www.website.com/logo.jpg
|
NO
|
Place
the full path to your logo and we will place it on the top of the estimator.
|
target
|
_estimate
|
YES
|
This
launches a new browser window leaving the page that the customer came from on
the computer at all times and does not interupt browsing on your website
|
Example
URL:
http://www.granitemakeover.com/CountertopEstimator/ext.asp?ext=on&client=1000&bgcolor=black&textcolor=white&logo=
Every completed estimate is
automatically sent to the email address that you provide to us on your account as
well as to the customer that completed the instant estimate. This customer may
be early in the buying process so take the soft
sale approach until they give you indicators of who they are as a customer.
Step
1: The
customer may choose a countertop shape or enter the square footage if they already
know it. They can also enter the EST# here to recall a previous estimate.
Additional pieces can be added later.
Step 2: Once
they have selected the shape that best represents the piece they are adding to
the estimate we then request the dimensions of each edge and the treatment for
that edge.
Step
3: Once
they have selected the shape that best represents the piece they are adding to
the estimate we then request the dimensions of each edge and the treatment for
that edge.
Step
4: Estimate
Registration. Registration is required for the customer to receive an estimate.
This is essential to the data collection and reporting process as well as our
ability to send you the details in real time. We have standard valuation on
this form to ensure that the data is accurate as well as we have many catches
in place to block the “spammer” from infiltrating the system. A check box confirms that the user agrees to
the terms and conditions basically stating that the estimate is for ball parking
purposes only and that they will be contacted by you the local representative.
Email
notifications are generated and sent to you and to the customer with a unique
ID representing this Estimate.
Step
5: The
customer is provided with an estimate only when they provide a valid email
address and may click on this link provided in the email providing the estimate
details.
Why
does it work?
·
You have just captured the
attention of a customer.
·
They have invested time in
your website and have elected to give you valid contact info.
·
They have also provided
you with specific information about their home.
·
The sooner you can get
back to them and help them to the next stage of the process the better
·
You have specific touch
points that you can talk about on your call to help move the process forward
faster.
How
much does it cost?
We have a couple pricing models to
suit your needs. We have an annual license where you pay once per year. We also
offer a lead based model. And at the time of creating this document we have a
model where we will give you the first 5 leads for free each month and you then
pay per lead after that.
Example
implementations:
Quick Hits:
Instant Countertop Estimator for your
website
1.
Convert up to 300% more
customers from your current marketing efforts
2.
Installation is a snap
Simply Drop a link or an image graphic associated to your promotion
3.
Activate customers from
your website, blog or social media. Anywhere you can put your link.
4.
Changes to the offers is
simple by changing the parameters of the URL
5.
We ensure that the data is
correct and accurate and block most unwanted responses
6.
You have more data to move
the sale forward.
Interested? Send an email to sales@fireups.com
Provide us with the email address/Mobile
number and carrier for TXT notifications that you want the leads to go to as
well as whether you want to do the annual license or the 5 Free /per month.
We will email you back your client ID,
and the HTML for your links to drop
Your
off to the races!
FireUps® will put your counter top product, installation service and surface remodeling company on the virtual map and generate a buzz that you could never have imagined. We focus on maximizing your return on investment through a clear understanding of your business objectives and by translating your value proposition to your customers! If you want to do more counter top installations tomorrow,
partner with FireUps® TODAY! 603 617 3877